PR & integrated digital marketing for passion-driven brands

 

We give your story an audience.

For 25 years, we’ve created Growth for passion-driven brands

Today’s competition is for attention: to get it and keep it. Verde knows that in order to earn attention, we need to meet consumers where they are. When our clients are represented in the “right” places, we deploy customized, integrated strategies to amplify the effect. Whether in online communities, social channels, print, and online editorial, influencer feeds, YouTube, podcasts, online blogs, in-store events, or anywhere they spend time,  we can help you reach your audience with a cohesive, emotionally resonant, and strategic approach.

Regardless of the changing times, Verde’s guiding principles have remained steadfast. Our success is based on an unwavering commitment to serving our clients, our immersion in the outdoor and active lifestyle markets, and plain old hard work. 


 
 

Drive PR coverage that matters

We combine our deep experience in the active and outdoors spaces with modern digital tools to help drive meaningful results for our brand partners. Our connections with key media allow us to quickly share your stories with the people who can best amplify them to your target market. From broad market to specialty & core, we know how to deliver.

A cross-channel approach

We’re continuously evolving to stay ahead of the forever-evolving media and PR ecosystems. While the titles that we’ve grown up reading remain important, consumers today are getting their brand stories and product recommendations from new channels like social media, influencers and content creators, YouTube, Reddit, newsletters, and podcasts. This is PR now, and this is where we will help your brand grow.

 
 
 

Full-service support

We’re not just experts in media relations; our team of digital experts provides end-to-end support, from brand strategy to channel execution. We become an extension of your team, supporting you to drive maximum impact on brand and sales. SEO, email marketing, eComm website work — you name it, we can do it.

Our services include

  • PR & earned media

  • Brand & channel strategy

  • Influencer management - UGC, paid & organic

  • Affiliate marketing

  • Social media management - organic & paid

  • Content & SEO

  • eCommerce strategy and execution

  • Email marketing strategy & execution

  • Paid media strategy & buying

 

For 25 years, Verde has built a leading reputation in the outdoor and active lifestyle spaces by understanding our clients’ needs and delivering high-impact results. Over the years the tactics have adapted and evolved and we’ve learned how to meet each new challenge with a custom approach that not only maximizes your budget, but maximizes the outcomes. 

 

Our work

Verde is an integral part of our busy marketing team overseeing our multi-brand PR strategy and the management of the full spectrum of PR tactics for broad market and endemic media, including digital content creators.
— Karen Lamerick, Senior Marketing Director, Cascade Designs
In the end, the true measure of success is in the results. Since SCARPA began working with Verde 12 years ago, we have grown sales by a factor of 5 times.
— Kim Miller, CEO, SCARPA North America
Their team is deeply strategic, ensuring every initiative is aligned with our business goals and focused on the channels that matter most. Verde isn’t just an agency; they’re an extension of our team, and their impact is undeniable.
— Marie Major, Director, Brand + Ecommerce, Yakima