Winnebago and Adventure Wagon Join Forces to Create Limited Edition Run of Versatile Adventure-Ready Vans
FOREST CITY, IA and PORTLAND, OR - (January 31, 2023) – Winnebago, the flagship brand of outdoor lifestyle product manufacturer Winnebago Industries, and Adventure Wagon, the premier builder of modular camper vans, announce today their collaboration on a limited edition van that combines the renowned craftsmanship and innovation of both companies to create the ultimate adventure vehicle.
The limited edition Winnebago + Adventure Wagon vans are based on the Mercedes-Benz Sprinter 170 chassis, and features Adventure Wagon’s renowned Modular Interior System. The Adventure Wagon platform provides endless possibilities for consumers to add, remove, and rearrange Adventure Wagon and Winnebago components. This flexibility affords owners the ability to safely secure cargo and consumer creations such as equipment racks, desks, galleys, and more to customize the van for whatever the adventure demands. The build comes standard with Adventure Wagon’s popular MOAB elevator bed and Mule Bags for soft overhead storage. The MOAB bed can easily move up and down or be removed completely, while the Mule Bags offer vast overhead storage and flexibility for placement.
Built by Winnebago and offering thoughtful upgrades which include upfitting to the company’s popular WinnSleep mattress, the flexible, customizable floorplan offers modular seating options along with cooking and refrigeration components, potable water system, self-contained toilet, and a separate 120vac power supply.
Easily configurable for any adventure, job or task, the Winnebago + Adventure Wagon vans will be available at select Winnebago dealers Spring 2023.
"We are excited to partner with Adventure Wagon, a brand that shares the same values of innovation and quality," said Russ Garfin, Winnebago’s Director of Product Management. "This partnership unlocks opportunities for consumers who desire flexibility across a variety of lifestyle applications. Whether it’s family camping or gear hauling, or weekday work platform to weekend home base, the Winnebago + Adventure Wagon platform empowers our diverse customer base to make it their own.”
"We are proud to team up with the Winnebago brand, a company with a rich history in the RV industry," said Adventure Wagon Founder and CEO Chad Smith. "This collaboration with Winnebago brings a new vision that fills an unmet need in the RV market, one with a more flexible approach to meet everyday needs. With this partnership, we are broadening our commitment to make Adventure Wagon’s versatile platform accessible to more people with a turnkey, financeable buying experience through the Winnebago dealer network.”
Interested customers can visit Winnebago’s or Adventure Wagon's websites for more information.
About Winnebago Brand RVs
Winnebago brand RVs have been stitched into the fabric of the American outdoor experience for generations. Winnebago offers legendary innovation, quality and service across a full spectrum of travel trailers and motorhomes ranging from Camper Vans to luxury Class A diesel pushers. For more information, visit www.winnebago.com. Winnebago is a wholly owned subsidiary of Winnebago Industries (NYSE:WGO), a manufacturer of premium outdoor lifestyle products. For access to Winnebago Industries' investor relations material or to add your name to an automatic email list for Company news releases, visit http://investor.wgo.net.
About Adventure Wagon
Based in Portland, Oregon, Adventure Wagon was born from a desire to create an adaptable, versatile van that could satisfy any present or potential need. With thousands of conversions on the road since its inception in 2014, Adventure Wagon helps connect people more intimately with their passions by providing products that are a catalyst for boundless discovery. For more information about Adventure Wagon, visit adventurewagon.com.
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Winnebago Media Contact:
Kelli Harms | klharms@wgo.net
Adventure Wagon Media Contact:
Kevin Nicol-Lints | kevin@verdepr.com