Brand ambassadors and influencers can be cornerstones to your brand’s storytelling. But how do you differentiate between the two seemingly interchangeable terms?
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Heavy hitters in the outdoor industry - The North Face, Patagonia, REI, Eddie Bauer, and Arc’teryx and others - banned together to publicly announce their commitment to pause paid advertising on Facebook and Instagram (which is owned by Facebook) in support of the #StopHateForProfit campaign.
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Diversity and Inclusion Communications resource to help guide your specialty brand to take a stand or make a statement on the incredibly unfortunate and unforgettable circumstances.
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Studies have found that brands engagement rates have begun to decrease and influencer engagement rates are at an all-time low.
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