Costa grows spring 2022 collection with two new lifestyle frames
Salina and Paunch are built for life on and off the water
DAYTONA BEACH, Fla. (May 12, 2022) – Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass sunglass lens, welcomes two new lifestyle frames to its spring 2022 collection - Salina and Paunch. Inspired by salty surf and tropical locales, Salina and Paunch have a sleek, adventure-ready style designed to look good and play hard no matter your plans.
The more feminine Salina is a call to the salty coastlines and sunny destinations it was inspired by. Paunch heeds to the white sands, clear waters and legendary surfing of Bocas Del Toro in Panama. Meant to draw you out onto the water, interior sculpting on both frames resemble the hull of a boat. Additional seaworthy features include textured Hydrolite® grip nose pads for a comfortable and secure fit.
Salina and Paunch come with Costa’s polarized, color-enhancing 580® lens technology for superior clarity and definition. Custom lens options include glass or polycarbonate and four colorways - gray, blue mirror, green mirror and copper silver mirror (Salina only). In addition, the lightweight Bio-Resin frame reduces the carbon footprint of each pair over standard nylon while holding its durability and style.
“These frames are an ode to what we love most - life out on the water,” said John Acosta, Vice President of Marketing at Costa. “These frames have it all - good looks, high-quality features and an approachable price point. However you get out on the water this summer — fishing, paddling, riding waves, boating — Salina and Paunch have you covered.”
Starting at just $167 (580P), Salina and Paunch are now available at local dealers or Costasunglasses.com. For more information about Costa’s full collection of award-winning sports performance and lifestyle frames, visit Costasunglasses.com.
About Costa Sunglasses
As the first manufacturer of color-enhancing all-polarized glass sunglass lenses, Costa combines superior lens technology with unparalleled fit and durability. Costa has made the highest quality, best-performing sunglasses and prescription sunglasses (Rx) for outdoor enthusiasts since 1983, and now its product portfolio includes optical frames. Costa’s growing cult-brand status ties directly to its purpose to provide high-quality products with a focus on sustainability and conservation as the company works hard to protect the waters it calls home. From the use of sustainable and water-friendly materials to its Kick Plastic initiative, IndiFly Foundation, and meaningful partnerships with mission-aligned organizations, Costa encourages people to help protect the Earth’s natural resources in any way they can. Find out more on Costa’s website and join the conversation on Facebook, Instagram, or Twitter at @CostaSunglasses.
MEDIA CONTACT: Becca Katz I Verde Brand Communications I becca@verdepr.com I C. 360-441-5620