The Marketplace Institute and Bobsled Marketing Founder, Kiri Masters shares her expertise and tips on navigating Amazon's Marketplace for specialty brands.
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In today’s show, Locally duo Mike and Teddy bring us their insights on where today’s consumer is on the ever-evolving ‘decision journey.’ They also share insights that make the trends we’re seeing in retail and marketplace evolution highly relevant to our specialty businesses.
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You’re about to meet the artist and team behind Open Road Ski Company and Man Behind the Maps. James Niehues is The Man Behind the Maps. He’s defined on-snow resorts through his illustrated maps and is the point of terrain reference for countless skiers and riders.
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Velofix CEO, Chris Guillemet and I discuss this evolution in the context of the future of the mobile bike shop. Where the channel is headed in the near future is not what you might expect.
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We ALL access adventure with our vehicles, or have at some point. But for some reason, the communities are separate. I see that changing, as does Frank, and that’s what we explore in this episode. What’s more, you’ll get to discover the best channels to genuinely tap into the vehicle-supported adventure community, learn how and why they congregate and most important? Why the DIY-community is so powerful in this space.
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We are joined by Annelise Loevlie, CEO of Icelantic Skis to discuss how Icelantic leverages a continually refreshed channel strategy in today's ever-changing market.
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Peter Kearns of 180Commerce slips us a cheat sheet of sorts, with the top four areas of focus every specialty brand leader must care take before, during and after the make-or-break business window that is the Holidays.
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I speak with Kristi Mohn and Gabbi Adams, two of the women leading the charge in expanding and developing Gravel Racing across America and the launch of their newest event - the Big Sugar gravel race in Betonville, Arkansas.
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A co-produced BRAIN tribute episode to Ed Zink. A founder of Durango’s iconic road race, the Iron Horse Bicycle Classic. Ed also was the visionary behind Durango’s hosting of the 1990 World Mountain Bike Championships. Many would say with confidence that Ed Zink put Durango on the global “map” as a global mountain bike destination.
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After a wide reaching webinar with the National Bicycle Dealers Association (NBDA), Ryan Atkinson talks to us about the importance of evolving when it comes to how consumers purchase not only bicycles, but other products as well.
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Jen Gurecki joins me on this episode and after sharing the mic with her, I have to say, she just embodies the word entrepreneur. She is Co-founder and CEO of Coalition Snow, a women’s-specific ski hardgoods company, Editor-in-Chief of Sisu Magazine, and as of Oct. 14, 2019, a specialty brick-and-mortar retailer.
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Kristin and Larry spend this *Expert Spotlight* episode discussing the Patagonia lawsuit that made headlines in September, the environmental efforts and changes Amazon has committed to over the next 20 years and the updates to Amazon going into effect for Holiday, 2019.
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Industry speaker and adventure retail expert Wes Allen, and I discuss how today’s consumer preferences and expectations are affecting the foundation of retail math.
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Today we dive into the world of software as a service (SaaS) with the co-founder of one of my personal favorite apps and podcasts: TrainerRoad.
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The marketing director in both legacy and direct-first brands do not have an easy path today.In this show, you’ll learn about the challenges and how to actually use them as a leadership team to get closer to your target end consumer on the channels of their preference.
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Today I am stoked to speak with Mark Satkieweicz, co-founder of SBT GRVL. We talk about what made this event so exceptional right out of the gate, and the questions every event director and promoter should ask to ensure success.
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This week I welcome Kimo Seymour, Senior Vice President of Operations for the Athletic Events Division at Life Time. Kimo oversees Life Time events including the Leadville race series.
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Today we walk through today's investment landscape with Richard Kestenbaum. A mergers and acquisitions mogul, Kestenbaum dives into the evolution on retail and private equity's impact on the current state of the real estate market.
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Through the National Interscholastic Cycling Association (NICA), Steve Matous and his team are not only introducing mountain biking to tens of thousands of teenagers, they’re also developing lifelong cyclists and outdoor enthusiasts.
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On this episode we’re diving into the absolute foundation of brick and mortar: the real estate. Today I speak with Mark Falcone, a retail real estate development expert, to hear what’s working today.
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