client overview
Oiselle
Oiselle is a Seattle-based by women, for women athletic apparel company that has always loved to go fast, take chances. They make running apparel for female athletes of all ages, paces, and places and bring together a community of women who love to move, run, and fly. Their mission is threefold: make great product, improve the sport, and build the sisterhood.
The name Oiselle (pronounced wa-zelle). A French word for bird, it alludes to that feeling of weightlessness that most athletes know and love. That sense of flight - when the legs go fast and the heart goes free.
