UP YOUR SELFIE GAME and create meaningful connections
Social media marketing
Social media has changed the way we engage with the world.
How do you stand out in the midst of such overwhelming numbers? How do you know which platform is the most relevant to your audience?
We have a dedicated digital director and social team to keep up on the latest in social, and how we can leverage those developments to optimize your brand’s opportunities for growth.
You already know you need a social media presence. It’s providing the “how” and the “why” where Verde excels. This is the best opportunity to share meaningful and direct interactions with your customers, and we’re here to elevate your social game.
Consumers won’t tolerate “canned” marketing in their social media experience; they only follow brands that provide inspiration and identity. Verde will help spread that light across the social media landscape in the most effective, focused, and creative way.
We base our social media plans on your consumer-direct goals around awareness, engagement, and conversion support (retention, email acquisition, site traffic, product sales). Verde will advise on channel selection and activation, and deliver customized content creation built for a specific campaign or calendar year.
In short, we'll help you figure out what to post, where to post it, and when it will be most effective. Then we’ll analyze how well it worked. Social media requires agility. So while our strategies are structured to support day-to-day decisions, they are also dynamic enough to pivot when warranted.
Verde Social Media offerings
Community management
Channel diversification
Current channel audits
Management tools
Integration
Audience growth, engagement, and retention
Paid campaigns
Define and drive conversion metrics / Reporting
Contests
Goals, planning, content calendars
social media platforms
Facebook: Organic, paid, Facebook Live
Instagram: Organic, paid, Instagram Stories, IGTV
Twitter: Organic, paid
YouTube: Organic, paid
Pinterest: Organic, paid
Other: SnapChat, TikTok, emerging platforms
“Social media and these virtual communities are now a priority in a communications strategy. At Verde, they are an integral part of our daily work and our clients have seen great success in meeting their goals.”
—Kristin Carpenter, Founder + CEO