Mountain Safety Research (MSR)
Media Kit
Seattle-based MSR has been engineering standard-setting high-performance outdoor equipment since 1969. A commitment to quality manufacturing and innovation ensures customers are outfitted with the finest, most reliable gear available for outdoor adventures. MSR product lines include: stoves, fuel, cookware, water treatment and hydration systems, shelters, snowshoes, snow tools, and backcountry poles. The majority of MSR products are made in the company’s Seattle, U.S.A. and Cork, Ireland manufacturing facilities. To learn more, visit www.msrgear.com.
media contact
Alexa McRoberts
Senior Account Manager
alexa@verdepr.com
spring 2023 product launch
Introducing the feature rich Habiscape™ Tent Series for adventurous families and groups
MSR blends performance, space, and new features in their latest frontcountry shelter
Launching Spring 2023
The Habiscape joins MSR’s frontcountry line of tents alongside the Habitude™ 4 and 6 Family and Group Tent Series. At a higher price point, the Habitude will remain the sturdiest, most wind resistant option for families and groups thanks to its extremely robust pole structure. However, families and groups interested in more living space and extra features will be impressed by the Habiscape.
Designed for adventurous families and groups, the MSR Habiscape tent is the ideal blend of performance, space, and features including:
Symmetrical design making pole placement and setup intuitive and easy.
Thoughtful features like the Pass-Thru Pocket, accessible from inside and outside the tent but impervious to bugs, and a storage bag that becomes a hanging pocket.
10 total pockets, ceiling loops for hanging accessories and lights, wide door openings, and generous headroom
The Habiscape’s rainfly can be used as a sun shade or a storm entrance and features a double door for easy access.
Specs:
4-person version (MSRP $499.95) will weigh in at 12 pounds and have an interior height of 73 inches, with 62.5 square feet of livable space plus an additional 23.5 vestibule square footage
6-person version (MSRP: $599.95) will weigh in at 13 pounds and 9 ounces with a 77-inch interior height and 83 square feet of living space plus a 24.5 square foot vestibule.
To learn more about the Habiscape tent series, including a tutorial on how to set it up, check out this video with Kalon Pilmanis, VP of Product: https://www.youtube.com/watch?v=RxwEPzJzA6U
fall 2022 product launches
Trail Series Snowshoes to Receive New Paraglide Bindings and Colorways for Fall 2022
New bindings offer simplicity, comfort and performance in MSR’s snowshoe series designed for recreationalists to use on flat trails and rolling hills.
Launching August 2022
The Trail Series is designed for recreationalists, interested in winter adventuring on rolling hills and flat trails.
New bindings offer the perfect blend of comfort, ease and security for these Trail-level snowshoers.
Two roller buckles and toe stops make placing feet and securing and removing straps simple and intuitive. To hold the snowshoe in place, the buckles are combined with a pressure point-free stretch mesh, which hugs feet comfortably and is compatible with nearly any footwear (a similar mesh security system as you’ll find on MSR’s Lightning Ascent and Revo Ascent snowshoes with Paragon bindings).
Watch the Trail Snowshoe Series with Paraglide Binding Video Here!
Evo Trail Snowshoes
MSRP $149.95 USD
These are MSR’s best-selling and most popular snowshoe models, known for their durability, versatility and great value.
Evo Trail 22” (56 cm) - Weight: 1640 g (3 lb 10 oz), Capacity: Up to 80kg (180lb), Colorways: Midnight, Ranger, Iron
Revo Trail Snowshoes
MSRP: $199.95 USD
These Trail snowshoes are known for being the most streamlined and versatile in the series. Available in men’s and women’s-specific options.
Revo Trail 25” (64 cm) - Weight: 1776 g (3 lb 15 oz), Capacity: Up to 100 kg (220 lb), Colorway: Marine Fog
Women’s Revo Trail 25” (64 cm) - Weight: 1737 g (3 lb 13 oz), Capacity: Up to 95 kg (210 lb), Colorway: Iro
Revo Trail 22” (56 cm) - Weight: 1646 g (3 lb 10 oz), Capacity: Up to 80 kg (180 lb), Colorway: Marine Fog
Women’s Revo Trail 22” (56 cm) - Weight: 1590 g (3 lb 8 oz), Capacity: Up to 80 kg (180 lb), Colorway: Iron
Lightning Trail Snowshoes
MSRP $239.95 USD
These are the lightest snowshoes in the series, offered in men’s and women’s-specific options.
Lightning Trail 25” (64cm) - Weight: 1511 g (3 lb 5 oz), Capacity: Up to 100 kg (220 lb), Colorway: Ranger
Women’s Lightning Trail 25” (64 cm) - Weight: 1439 g (3 lb 3 oz), Capacity: Up to 95 kg (210 lb), Colorway: Hops
Lightning Trail 22” (56 cm) - Weight: 1450 g (3 lb 3 oz), Capacity: Up to 80 kg (180 lb), Colorway: Ranger
Women’s Lightning Trail 22” (56 cm) - Weight: 1408 g (3 lb 2 oz), Capacity: Up to 80 kg (180 lb), Colorway: Hops
The snowshoes included in the Evo Trail Snowshoe Kit (MSRP $259.95) will also receive the new Paraglide bindings starting August 1, 2022. This convenient, all-in-one kit for winter adventures and family recreation includes the 22” snowshoes in the Midnight colorway, DynaLock Trail 2-section aluminum trekking poles, and a full-feature carry pack that has a 19L capacity. Weight: 2684 g (5 lb 15 oz)
spring 2022 product launches
Updated Hubba Hubba Tent Series
Available Now!
MSR’s award-winning Hubba series has been updated for spring 2022. The best-selling and award-winning Hubba Hubba is known for its fast and easy set up thanks to its freestanding design and symmetrical poles, and now features a significant weight reduction and updated features.
New Features: The three-season tent series features easy-open, no-curve door zippers, tech-friendly cable ports on all storage pockets, ultra-tough Easton Syclone poles and durable floor materials.
Fabrics: The Hubba Hubba’s durable mesh and fabric materials balance comfort, airflow, protection and privacy through the widest range of conditions.
Fly & Floors: The waterproof Durashield-coated fly and floors and taped seams provide reliable, durable weather protection and the reinforced patches and stitching at guy points add extra stability in windy conditions.
Size: The true rectangular floor and extra headroom make the Hubba Hubba incredibly spacious and easy to set up, eliminating sleeping pad overlap, thanks to the symmetrical pole design.
Naming Structure: All three size versions (previously Hubba NX, Hubba Hubba NX and Mutha Hubba NX) will be unified under the recognizable name - Hubba Hubba.
Watch the Hubba Tent Series Overview Here!
Pricing & Specs:
Hubba Hubba 1 - $409.95 USD
Hubba Hubba 2 - $479.95 USD
Hubba Hubba 3 - $579.95 USD
View the full press kit here with the press release, spec sheet and downloadable product images
Low Down Remote Stove Adapter
Available Now!
Far more than just an accessory, the LowDown Remote Stove Adapter amplifies the performance and versatility of all current MSR top mounted canister stoves and stove systems. Placing the stove on a low, stable base, away from the canister, allows these ultralight stoves to serve you reliably on group trips, in basecamp settings and deep in the backcountry. Cooking with larger pots and on uneven surfaces are now both easier, making this seemingly small add-on a big game-changer for every kind of camping kit.
Watch the LowDown Remote Stove Adapter Overview Video Here!
Added Stability: Low center of gravity, use large pots and cook on uneven ground with confidence.
Remote Flame Control: Canister-side flame control adds safety - especially with boil-overs.
Universal: Works with all current MSR canister-mounted stoves and stove systems including: PocketRocket 2, PocketRocket Deluxe, WindBurner Personal and Reactor stoves.
Easily Packable: Compact, folding design
Weight: 6.3oz (180g)
Price: MSRP $49.95 USD
View the full press kit here with the press release, spec sheet and downloadable product images
Updated Freelite Tent Series
Available Now!
Also receiving updates for spring 2022 is the Freelite tent series, MSR’s lightest semi-freestanding tent capable of handling various multi-day outdoor trips. The reimagined FreeLite series will offer targeted performance and value to the ounce-counting weekend warrior. The updates deliver on the MSR promise of greater livability for less weight, while also maintaining the stalwart reliability that MSR is known for.
Weight: The updated models are up to 9 oz lighter than previous models,
New Features: Easy-open, no-curve door zippers, cable ports on all storage pockets
Fabrics & Poles: Offering the ultimate in durability and performance, thanks to DAC’s lightest weight aluminum poles and Durashield Coating, providing the peace of mind that your tent will last for many seasons to come.
The Freelite is available in one, two and three-person size options.
Watch the Freelite Tent Series Overview Video Here!
Pricing & Specs:
Freelite 1 -1 lb. 10 oz. (6 oz. lighter than previous model) - MSRP $369.95 USD
Freelite 2 - 2 lbs. (8 oz. lighter than previous model) - MSRP $409.95 USD
Freelite 3 - 2 lbs. 6 oz. (9 oz. lighter than previous model) - MSRP $479.95 USD
View the full press kit here with the press release, spec sheet and downloadable product images
Other Pitch Ideas
See below for best selling MSR products for spring and summer camping and backpacking gear round ups. All of the below products are currently available.
For Family Camping Trips:
Habitude Tent (4-Person or 6-Person) - From family river trips to the kids’ first climbing adventure—passing down a love of the outdoors requires the right gear to encourage it all. Built strong to handle primitive camping, this spacious tent features a standing-height interior that makes it easy to change clothes and navigate piles of gear. The tent’s single giant vestibule allows it to fit in smaller remote sites, such as those along river banks, while providing tons of outside gear storage. When the rain or wind unleashes, the tent becomes a sturdy retreat for card games or reading.
Guardian Gravity Purifier - The Guardian Gravity Purifier has you covered with safe water around the world, removing viruses, bacteria, protozoa, sediment and microplastics hands-free. Simply hang it while you go about your tasks at the hostel, basecamp or campsite—its 10L reservoir supports the daily water needs of multiple people. Originally designed to protect servicemembers in the field, this rugged purifier handles the abuse of travel and meets the NSF P248 military testing standard.
Flex 4 Cook Set - This is our highest capacity, full-featured cook system for groups of 4 or more. Including a big, hard-anodized 5.3L pot, and a 3.2L nonstick, you can fix a feast for the whole posse on a road trip, while its compact nested design makes it a great option for big river and group backpack trips as well. You get an extra Strainer Lid for maximum efficiency, plus plates and mugs for four.