Platypus, SealLine & PackTowl 2022
Media Kit
Seattle-based PackTowl® has been the market leader in towels designed for active use for nearly 20 years. The number one selling sports towel on the market is light, packable, antimicrobial, and highly absorbent. PackTowl® brand towels are easy to bring anywhere and wring dry in a matter of seconds.
Seattle-based SealLine makes waterproof dry bags made to meet the most demanding standards of gear protection. With the introduction of the dual-strip closure design in 1986, SealLine created the most waterproof roll-top dry bag closure on the market… and they’ve been making world-class, adventure-ready dry bags, sacks, packs, duffles and accessories ever since. SealLine makes their gear because they believe that what you take with you on your adventures—clothes, sleeping bags, food, and equipment—deserves to stay protected, safe, and accessible. They also believe that you should be able to count on that protection, now and into the future.
Seattle-based Platypus brand has been the market leader in flexible and modular hydration products for over two decades, designing easy-to-use, taste free and durable products for optimum performance. Unmatched versatility and quality define Platypus’s BPA-, BPS-, and phthalate-free bottles, hands-free reservoirs, hydration packs, and the pump-free, fast-flowing personal and group water filter systems. The majority of Platypus products are made in their U.S.A. and Ireland manufacturing facilities.
media contact
Siena Teare
Account Coordinator
siena@verdepr.com
spring 2022
What’s New?
For spring 2022, SealLine and PackTowl will see sustainability and color updates in their best-selling products. SealLine’s beloved Map Case will become PVC-Free, while PackTowl’s best-selling Personal Towel will be updated with three new summer-inspired prints - Whirl, Ripple and Mist. Both brands hope to build upon their legacies as the most trustworthy and quality gear for adventurers of all types with continued innovation in their core product lines.
Platypus
QuickDraw MicroFilter
Fill and squeeze. Ultralight water filtration has been simplified to just that. We weren’t the first ones to do it, but we just became the best. Let’s start with safety: unlike its competitors, you can perform an integrity check on the Quickdraw should it be dropped or frozen to determine if it's still safe to use. The hollow fiber cartridge can filter 1L in under 30 seconds, and features an easy shake-to-clean technique so it stays fast day after day, trip after trip. The included QuickDraw dirty reservoir is made of the same proprietary taste free and durable film as our award-winning hydration reservoirs. It’s wide mouth and convenient fill handle make filling a full liter of water at any source a breeze. Have your own dirty reservoir? Buy just the cartridge and thread it onto a smartwater® bottle, a platy SoftBottle™, or a Platy 2L and you’re ready to remove 99.9999% of bacteria and 99.9% of protozoa form your water all the same. Oh, and the whole system weighs 3.5 oz (101g). Additional features:
Filter and reservoir system weighs just 3.5 oz (100g); filter only weighs 2.2 oz (61g).
Capable of filtering 1L of water in less than 30 sec.
A lifetime capacity of 1000L+ of real backcountry water that you can expect to encounter.
Removes 99.9999% of bacteria and 99.9% of protozoa as it pertains to the NSF P231 standard.
Several compatible reservoirs and multiple use modes, including the option to drink directly from the spout.
An attached clean side cap that keeps the spout dirt free; dirty side cap prevents contaminated water dripping out when packed.
Minimalist design requiring no extra parts to clean and maintain in the field or out.
Backed by the Platy commitment to excellence and a limited lifetime warranty.
Price: QuickDraw Microfilter System $39.95 USD and QuickDraw Microfilter $29.95 USD
PackTowl
color updates for spring 2022
PackTowl’s personal towel collection will receive a refresh for spring 2022 with bright and whimsical prints that allow you to personalize your style from yoga and the gym, to camp. Bringing new creativity to the soft and packable towels, PackTowl’s three new prints were designed to evoke summer days - Whirl, Ripple, and Mist. Whether you’re visiting the yoga studio or swimming in high-alpine lakes, PackTowl provides on-demand comfort for any adventure with lightweight, quick-drying and easy-to-pack technical towels. PackTowl’sbest-selling Personal towels dry 70% faster than comparable towels and feature Polygiene® odor control, an eco-friendly silver-ion odor control to keep your towel smelling fresh. Pouch included. MSRP: Hand, $19.95; Body, $24.95; Beach, $39.95.
SealLine
new PVC-free map case
For the past three decades, SealLine has been pushing the envelope to create products that will withstand the rigors of any adventure on or near the water. For 2022, the world-class gear protection brand has made a sustainable update to one of its all-time best-sellers, the Map Case. Updated to a new, environmentally-friendlier PVC-free version, SealLine’s popular Map Case is made to withstand the harsh, demanding conditions of paddling expeditions, adventure races, and overland journeys - all with a smaller environmental impact. 100% waterproof materials and welded seams offer the utmost protection, and versatile D-rings and UV resistant polyurethane ensure longevity and ease of use. MSRP: Small, $14.95, Medium, $19.95, Large, $24.95
All products will be available to consumers starting January 1, 2022.
