Chamois Butt’r
Media Kit - spring/summer 2023
Chamois Butt’r® was developed in 1988 via collaboration between physical therapist and avid cyclist Steve Mathews and an experienced and passionate group of pro cyclists, physicians and chemists. In the years since its launch, Chamois Butt’r has evolved from an individual product into a full suite of offerings developed to suit the individual preferences of a wide range of athletes, disciplines and conditions. The Chamois Butt’r line is featured on the shelves of most U.S. bicycle retailers and also distributed internationally.
New from Chamois Butt’r: Ultra Balm
Chamois Butt’r Ultra Balm, 5oz, $29.99 (also on amazon)
Ultra Balm is non-water soluble so it won’t sweat off of your skin. Made will all natural ingredients, plus the 5oz tin is reusable!
Chamois Butt’r Ultra is a new anti-chafe balm that’s made for the most demanding conditions and the most extreme athletic endeavors, whether they be measured by distance, time, weather, humidity or whatever a rider, runner or athlete may encounter.
Chamois Butt’r Ultra balm is a premium, natural oil and beeswax-based balm that’s made with high quality all-natural ingredients for use on all skin areas. While Ultra balm can be used everyday, it’s made to protect athletes’ skin on the most demanding rides, runs and chafing situations (in extreme distances, time between applications, or weather conditions like rain or high humidity). The brand’s Ultra balm stays on all day and will not sweat off as easily as water-based creams. One application will last all day, allowing riders to ride farther and without the need to reapply.
“On longer rides, especially when it’s hotter than the devil or if it rains, Ultra is a game changer,” said Steve Mathews, Chamois Butt’r founder and president. “We’ve had so much phenomenal positive feedback, I can’t wait to share this with fans of our original Butt’r creams. Ultra is a completely different product than Chamois Butt’r creams. I made this balm to address these unique chafing conditions when I wanted to ride farther and reapply less often. This product gives an incredible solution for those riders looking for the greatest possible skin protection.”
Features
Solid balm, softens to touch
One application lasts all day
Made with natural ingredients
Made for the most demanding anti-chafe needs, but protects any skin areas (great to cover healing skin!)
No petroleum! Made with high quality natural ingredients like beeswax, coconut oil, shea butter, and peppermint oil
No tingle! Natural peppermint oil smells great, but contains no skin tingle.
Help us recycle! These 5 oz cans are made to be reused. The lid screws tight so you can stash your cash, zip ties, or snacks on trips or recycle to be repurposed.
Chamois Butt’r Product Line
Chamois Butt’r Original
OG, the original, protecting peaches for 25 years.
Chamois Butt’r Original, 8oz, $17.99 (also on amazon)
Chamois Butt’r Original is a non-greasy skin lubricant developed by cyclists for use with all chamois. Chamois Butt’r lubricates, soothes, and softens the skin of all athletes who experience chafing. Apply Chamois Butt'r directly to skin or your chamois pad for immediate relief and comfortable miles on all of your adventures.
BENEFITS:
No greasy residue
Immediately improves comfort
Soothes already chafed or irritated skin
Rinses out of clothing and off of skin easily
Won’t damage or discolor technical clothing
No parabens, phthalates, gluten or artificial fragrances
Chamois Butt’r Her’
For Her’
Chamois Butt’r Her’, 8oz, $17.99 (also on amazon)
Chamois Butt'r Her’ was made specifically for women’s more neutral skin pH and uses premium ingredients including aloe vera, green tea leaf extract, tea tree oil, shea butter, & lavender oil for their naturally occurring beneficial properties. Safe for men too!
KEY INGREDIENTS:
Lavender Oil, Shea Butter
Green Tea Leaf Extract
Aloe Vera, Tea Tree Oil
No parabens, phthalates, gluten or artificial fragrances
BENEFITS:
No greasy residue
Immediately improves comfort
Soothes already chafed or irritated skin
Rinses out of clothing and off of skin easily
Won’t damage or discolor technical clothing
Chamois Butt’r Coconut
Chamois Butt’r Organic Coconut
Chamois Butt’r Coconut (first organic product), 8oz, $17.99 (also on amazon)
Chamois Butt’r Coconut is the first Butt’r to utilize a Certified Organic ingredient. We spent 5 years perfecting the formula to ensure that it’s gentle enough for the most sensitive skin, but still works just as hard as the Original Chamois Butt’r that we introduced over 25 years ago.
Certified Organic Coconut Oil and Shea Butter deeply moisturize to reduce friction while restorative ingredients contain natural antiseptic properties to soothe already chafed skin.
Skin and Kit Care
Chamois Butt’r makes Skin Wash which is formulated as a no rinse no-shower, no water clean up option for after a ride or even at the office.
To take care of expensive cycling and workout clothing, Chamois Butt’r offers Kit wash. This product is specially formulated to take care of expensive sports apparel, especially synthetics and high end naturals like Merino Wool.
Skin Wash Features:
Clean, fresh scent leaves your skin feeling clean, cool and refreshed
Does not leave sticky residue or film on skin after use
Safely and effectively removes sweat, road grime, massage oils and embrocations from skin
Made in the USA
Kit wash features:
Safe to use on delicate fabrics
Won’t damage or discolor technical clothing
Requires very little water to clean items effectively
Great for use when traveling (or washing up in hotel bathrooms)
Hand washing technical apparel using Kit Wash may prolong the life of your garment
Made in the USA
Skin Wash for rinse free clean up.
For cleaning and care of your expensive workout gear.
For Runners and everyday use
Chamois Butt’r GoStick
Chamois Butt’r makes GoStick (solid anti-chafe stick), which lives well all season in a runners kit.
Solid spot lubricant made to prevent uncomfortable chafing and skin irritation outside of the chamois area. GoStik provides better lubrication and a higher melting point other solid anti-chafe products so it stays where you put it longer for longer. It is excellent for runners, cyclists, triathletes, and swimmers, along with anyone who experiences chafing during athletic or on-the-job activities. Commonly used around clothing neck openings, under arms, between thighs, backs of ankles, balls of feet, or anywhere skin rubs against skin, fabric, leather, rubber, etc.
Features:
Immediately improves comfort
Soothes already chafed or irritated skin
No greasy residue
Rinses out of clothing and off of skin easily
Won’t damage or discolor technical clothing
No parabens, phthalates, gluten or artificial fragrances
GoStick 2.5oz.
GoStick is a key to any cycling or running kit.
What is Chamois Butt’r?
Chamois Cream makes rides (of all types) better, but it’s often not talked about until a problem arises.
Did you know that chafing is a common challenge of new cyclists, but especially for those new to indoor cycling? Yep, chafing on an indoor cycling bike is more common than on a conventional outdoor pedal bike. Reason being? The static nature of the platform. You can get up and move, but you can’t move the bike around under you, and therefore a rider tends to sit and rub in the same places more often. Chamois Butt'r has the goal of seeing more people riding bikes, and keep them riding; Chamois Butt’r wants them to know they can be comfortable riding—no matter what!
The big problem is that most new riders don’t even know that an anti-friction cream specifically developed for riding a bike even exists!
Enter Chamois Butt’r (pronounced Shammy Butter). Chamois Butt’r makes an entire line of anti-chafe cream specifically formulated to last during hours of cycling indoors or out. Chamois Butt’r is made in Kansas by a family owned company, and has been for 25 years.
Chamois Butt’r comes in numerous styles and the product is applied to cycling shorts or your skin to provide hours/miles of protection from chafing while riding, running, hiking or any other high-friction activity.