Rossignol is expanding the brand’s legacy of supporting women in their pursuit of mountain adventure and accomplishment with the launch of their new We Rise women’s initiative
Read More
Kristin and Larry spend this *Expert Spotlight* episode discussing the Patagonia lawsuit that made headlines in September, the environmental efforts and changes Amazon has committed to over the next 20 years and the updates to Amazon going into effect for Holiday, 2019.
Read More
MSR is honored to receive the prestigious 2019 Editor’s Choice SNOW award from BACKPACKER magazine for their Lightning Ascent Snowshoes with Paragon snowshoe bindings, the world’s first single-strap mesh snowshoe binding.
Read More
Industry speaker and adventure retail expert Wes Allen, and I discuss how today’s consumer preferences and expectations are affecting the foundation of retail math.
Read More
Balega International proudly announces its support of the Breast Cancer Prevention Partners (BCPP) with the release of the sixth annual, limited edition Grit and Grace collection. For every pair of Grit and Grace socks sold, Balega will donate one dollar to benefit the BCPP, an advocacy organization that works to prevent breast cancer by eliminating exposure to toxic chemicals and radiation.
Read More
W. L. Gore and Associates is enlisting for its TESTED FOR LIFE series.
Read More
Today we dive into the world of software as a service (SaaS) with the co-founder of one of my personal favorite apps and podcasts: TrainerRoad.
Read More
The marketing director in both legacy and direct-first brands do not have an easy path today.In this show, you’ll learn about the challenges and how to actually use them as a leadership team to get closer to your target end consumer on the channels of their preference.
Read More
The holidays can be a stressful time of year without the added stress of finding the perfect gift for that one person on your list who seems to have it all. This year, we’re here to help! From #VanLife to Amazon steals and budget-friendly options, we promise you’ll find something for every outdoor lover on your list with these ideas.
Read More
Uncharted Supply Co. welcomes applicants from North America for their inaugural influencer team. The program will be run through Fervora, an influencer platform from the affiliate marketing program, AvantLink.
Read More
PEARL iZUMi introduces its Fall 2019 BikeStyle Collection.
Read More
PEARL iZUMi introduces an entirely new line of cold weather road pieces featuring Recycled Repreve® XS Polyester, Bioviz® reflective elements and PI Dry® water shedding technology.
The House of Representatives will vote this week on a bill to halt the President’s attempts to open the Refuge to oil and gas exploitation. Join the Conservation Alliance, Protect Our Winters, and 59 other businesses to urge congress to vote to protect the arctic refuge from drilling.
Today I am stoked to speak with Mark Satkieweicz, co-founder of SBT GRVL. We talk about what made this event so exceptional right out of the gate, and the questions every event director and promoter should ask to ensure success.
Read More
Rossignol Group, a global leader in winter sports and outdoor recreational equipment, and a name intrinsically linked with the history of skiing, has teamed up with Verde Brand Communications to direct its public-relations efforts in North America, effective immediately.
Read More
This week I welcome Kimo Seymour, Senior Vice President of Operations for the Athletic Events Division at Life Time. Kimo oversees Life Time events including the Leadville race series.
Read More
Kitsbow has expanded its commitment to U.S. manufacturing by relocating to a new facility near Asheville, North Carolina that will open before the end of 2019, and plans to earn 95-percent of its revenue from products made onshore by 2021.
Read More
The 1Climb Foundation - a St. Louis based organization with the goal of introducing 100,000 kids to climbing - this week named Verde Brand Communications as its agency of record.
Read More
Today we walk through today's investment landscape with Richard Kestenbaum. A mergers and acquisitions mogul, Kestenbaum dives into the evolution on retail and private equity's impact on the current state of the real estate market.
Read More
LEM Helmets introduces its new lightweight Motiv™Air cycling helmet. The helmet features LEM’s proprietary exoCarbon™ technology and low-density EPS foam. The 220 gram helmet is designed for road, XC, and gravel cycling.
Read More