The Conservation Alliance sent grants totaling $945,000 to 49 organizations working to protect and defend wild places throughout North America.
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In this episode, I’m laying the groundwork for our forthcoming work around this, Channel Masters. Yes, today we take our first swing at how a ‘typical’ consumer recession mindset could look like when paired with a global pandemic.
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Here at Verde, we’ve launched a social media campaign this week to promote the importance of social distancing and staying home during the COVID-19 pandemic. The purpose of this campaign is to come together as a force to do the right thing and stay home - despite our love and passion for travel, adventure, the outdoors and in-person experiences.
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At Verde Brand Communications and Channel Mastery, we have been focused on creating and delivering resources to help your businesses and brands communicate effectively through the current coronavirus crisis. Below are three of the Channel Mastery podcasts our team released in March 2020.
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Exercise, even if it’s brief, can increase your productivity, mood, and overall well-being - which will all hopefully make figuring out that work/life balance a little easier. Plus, it’s a sneaky way to burn some extra calories throughout the day.
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How Gearheads Outdoor Store owner, Steve Kennedy, started this Moab staple, offering gear and free filtered water and winning SNEWS CoolShop award.
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Outdoor Research, a leading brand in the outdoor and tactical apparel industry, is converting its onshore manufacturing facility in Seattle to produce Personal Protective Equipment (PPE) for the medical community in response to the COVID-19 crisis. This will enable Outdoor Research to produce upwards of 200,000 masks per day.
Another installment of the series for effectively communicating as a specialty business during the Coronavirus crisis. This broadcast focuses on taking steps forward and the paradigm shift that is happening right now as we continue to learn how to navigate through these difficult times.
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Four key measures you should know about for your brand that are in the COVID-19 stimulus package.
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We outline the best practices for your brand as we start thinking through what our new normal is and how we work through this challenging time in a tasteful way.
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Kristin dives deeper into communicating with your audience during a fast-moving crisis. Focusing specifcally on Coronavirus (COVID-19).
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We highlight companies and organizations from varying industries that are responding well to the crisis and are following a similar response framework to what Kristin outlines in the podcast.
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Thinking about allowing your employees to work from home? Here are tips that we use to manage a remote workforce effectively.
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Addressing the coronavirus, also known as COVID-19, and how your company should be responding to and planning for this developing situation.
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Kristin and the Verde team provide a framework for helping specialty brands communicate successfully during the Coronavirus (COVID-19) crisis.
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Director of Bike Betonville, Aimee Ross, discusses their relationship with Visit Betonville, economic growth and creating an inclusive cycling environment.
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BikeRumor.com founder, Tyler Benedict, provides insight on spreading content across multiple channels and navigating today's media landscape.
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Jerod Foster is an Associate Professor of Practice in the Department of Journalism and Creative Media Industries at Texas Tech University. He’s also an editorial commercial photographer focusing on outdoor and conservation.
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Isabelle Faus, Nathaniel Coleman, Nikki Smith, Nina Williams, Sean Bailey are newest members of SCARPA climbing roster.
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