Welcome! Find the latest news and best practices on the media relations, digital marketing, social media and announcements from our clients and friends, plus the latest adventures from the Verde crew. #VerdeVoice
Prepare for your solar eclipse camping with some out of this world gear from our brands! On April 8, 2024 a total solar eclipse will cross North America, passing over Mexico, United States, and Canada! Campgrounds in “eclipse states” are booking up, with reservations increasing by more than 500% in Arkansas and Vermont, 300% in Oklahoma and Ohio, and more than 100% in Texas, New York, and Missouri, Forbes reports.
Read MoreAs campsites begin to book up, now is a great time for journalists and media outlets to discuss camping trends and the gear and brands that go along with it. Don’t get left behind - reach these camping planners early in the season while they are planning for trips and purchasing gear.
Read MoreTailwind Nutrition announces its 2024 Tailwind Athlete Team which includes 21 athletes whose specialties range across the spectrum of endurance sports. The team includes Tailwind athlete and ultrarunning icon Courtney Dauwalter, who last year won the Western States 100, Hardrock 100, and Ultra Trail du Mont Blanc in the span of three months.
Read MoreYakima, the pioneering manufacturer of category leading cargo and gear management solutions, announces new Spring ‘24 products that will help consumers Take It Easy™ more than ever before.
Read MoreGoing into this holiday season, we’re trying to help you write the best gift guides possible, sharing these trends and some of our favorite products. Here, we’ve collected a list of our favorite products from our industry-leading group of brands, and to make the holiday season even easier for shoppers, all of these great gifts are available now on Amazon.
Read MoreSure, travel may still be closed off in many places, but we’re returning to normal, and that means there is a boatload of built-up demand. So despite the damper on big trips, we’re still seeing more interest in travel and the outdoors than ever. So, how do you write a holiday gift guide to reach these folks and their loved ones?
Read MoreSure, travel may still be closed off in many places, but we’re returning to normal, and that means there is a boatload of built-up demand. So despite the damper on big trips, we’re still seeing more interest in travel and the outdoors than ever. So, how do you write a holiday gift guide to reach these folks and their loved ones?
Read MoreBike racks are an essential piece of gear for cyclists and outdoor enthusiasts. Whether you’re a gravel rider seeking the end of the pavement or a mountain biker heading to the trail, Yakima has the best solution for your next outdoor adventure or road trip.
Read MoreIn honor of Bike Month, these are the best new bike products that have been released this spring, and some of our other favorites. Whether your readers are mountain bikers seeking out the toughest trails, townie-riding commuters, or road cyclists searching for a new personal record, all of these riders are seeking out the best gear for their next ride.
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