TriggerPoint introduces IMPACT™ percussion massage gun
TriggerPoint, a leader in massage tools in the athletic and personal wellness markets, today announces the launch of the TriggerPoint IMPACT™ Percussion Massage Gun. Designed to prepare your muscles and help you recover faster pre- and post- workout, the high-performance IMPACT™ massage gun delivers controllable and targeted deep tissue massage with four speed settings. With an affordable retail price of $199.99, the new IMPACT™ also boasts a quiet, brushless motor which maximizes battery life and reduces noise.
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1Climb + adidas outdoor open flagship rock wall in santa rosa, calif.
The 1Climb Foundation unveils its first wall in partnership with adidas Outdoor. The flagship wall is located in Jorgeson’s hometown, Santa Rosa, California, at the local Boys and Girls Club of Greater Santa Rosa.
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adventure responsibly with LOGE Camps’ sustainable travel program
LOGE Camps announces the launch of its Sustainable Travel Program, in conjunction with Giving Tuesday, as part of the brand’s promise to continually increase and evolve its efforts in sustainability and environmental impact. The program will allow all LOGE-goers to opt in’ to the $3 donation program when booking. Donations will support non-profit organizations, Cool Effect™ and Trees for the Future.
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Chamois Butt’r launches first-ever brand ambassador team for 2020
The new ambassador team represents a shift for the consumer-centric brand that has a long history in event sampling and is now adding a new element to highlight its raving fans.
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Rossignol launches “White Friday” in support of Protect Our Winters
Rossignol, a global leader in winter-sports is accelerating its commitment to initiatives addressing climate change, including its longtime partnership with Protect Our Winters (POW). In addition to stepping up its overall global commitment which will help fuel POW’s new European chapters, Rossignol is launching its “White Friday” promotion during the first week of the holiday buying season, Nov 28th to Dec 2nd, 2019.
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PEARL iZUMi announces “Go Good” promotion, portion of profits to benefit cycling initiatives
To support local and regional cycling initiatives, PEARL iZUMi is launching the “Go good” promotion which will direct 5% of all online purchases made between Nov. 28 - Dec. 3 into the company’s “Go grants” program.
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Balega now accepting applications for 2020 impi ambassador team
Balega has officially opened the application portal today for its sixth annual Impi ambassador team. For 2020, Balega welcomes applicants from around the globe to help represent Balega by spotlighting the brand’s core pillars – performance, excellence, harmony, creativity and community. Applications will be accepted through November 30, 2019.
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Using rigorous science, Gore researchers lead the way in the study of comfort
When researching high-performance apparel, today’s consumers are bombarded with a dizzying array of technologies promising what are often unprovable benefits. At its core, though, most consumers are after something quite simple - does a piece of technical apparel help them feel perceivably better?
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PEARL iZUMi introduces new footwear styles for fall 2019
PEARL iZUMi introduces a number of new shoes, including the brand’s first ever shoe designed specifically for gravel riding, a women’s style designed exclusively for indoor studio cycling and a new top performing road shoe featuring a full carbon-fiber sole.
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Shār Snacks partners with Verde Brand Communications
Shār Snacks appoints Verde Brand Communications as its public relations and communications agency of record.
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Balega launches limited edition hidden comfort sock to benefit lesedi project
Balega is proud to launch a limited edition collection of Hidden Comfort socks to benefit the Lesedi Project.
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The Conservation Alliance applauds the u.s. house of representatives for passing the CORE act
The U.S. House of Representatives passed H.R.823, the Colorado Outdoor Recreation and Economy (CORE) Act today. The CORE Act is the first statewide Colorado wilderness legislation to pass the U.S. House of Representatives in over a decade.
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PEARL iZUMi introduces first-ever women's indoor cycling-specific collection
PEARL iZUMi introduces the Wander studio collection. While created predominantly for indoor cycling and spin classes, the Wander Collection is perfect for women planning to split their time both inside and outside the gym.
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new for fall 2019, PEARL iZUMi expands PI / Black collection to excel in winter conditions
PEARL iZUMi upgrades its PI / Black product line for fall and winter seasons.
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Open Sky SKYlights podcast series releases 10th episode
Open Sky, a wilderness therapy program nestled in the mountains of southwest Colorado and the canyonlands of southeast Utah, is excited to share the first 10 episodes of their SKYlights podcast. The bi-weekly series explores the unique value that nature and adventure therapy programs provide on the journey toward wellness, self-discovery, and growth.
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brady robinson joins The Conservation Alliance as executive director
The Conservation Alliance Board of Directors welcomes Brady Robinson as the organization’s new Executive Director. Robinson will begin his role on November 1, 2019.
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velofix continues momentum with investment in strategic hires and new U.S. headquarters
velofix, leading mobile bike shop, establishes U.S. headquarters in Austin, Texas and adds new experienced team to support franchise partners.
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new iconic coffee table book, the man behind the maps: legendary ski artist james niehues now available
The official launch and online availability of the new coffee table book The Man Behind the Maps: Legendary Ski Artist James Niehues. The culmination of his lifelong work and passion for the mountains, this art-quality book is a compilation of more than 200 individual resort trail maps.
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Rossignol introduces new women’s initiative ‘We Rise’
Rossignol is expanding the brand’s legacy of supporting women in their pursuit of mountain adventure and accomplishment with the launch of their new We Rise women’s initiative
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Balega debuts sixth-annual, limited edition ‘Grit and Grace’ sock collection to benefit breast cancer prevention partners
Balega International proudly announces its support of the Breast Cancer Prevention Partners (BCPP) with the release of the sixth annual, limited edition Grit and Grace collection. For every pair of Grit and Grace socks sold, Balega will donate one dollar to benefit the BCPP, an advocacy organization that works to prevent breast cancer by eliminating exposure to toxic chemicals and radiation.
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