We’ve put together a mix of unique gifts to keep the badass lady in your life cozy this upcoming holiday season! From great jackets and coats to canned cocktails this list has some great ideas from Verde’s best brands.
Read MoreIf you’re looking for a little something extra to add to your holiday gifts this season, spice it up with these great additions for anyone with an active lifestyle.
Read MoreFor comfort, long lasting durability and performance check out these products any traveler should have when they pack their bags.
Read MoreLooking for a gift for that eco-conscious person in your life? Or want to choose a gift that holds a little more meaning? What better way than to gift that special someone a product that’s sustainably made. We compiled a list of some of our favorite gifts that are produced sustainably and made with eco-friendly materials. You’ll feel good about these gifts and so will the person receiving them.
Read MoreSpoil your boyfriend, husband, father or brothers this year with some of the best products for any outdoor lover. From a stealth and technical FORLOH down jacket, to the Gregory Supply duffel to store all the other essentials, we have something “for him” at any price point.
Read MoreIn this week’s Consumer Behavior Report: How the election is going to impact consumer spending, the latest predictions on holiday spending from Retail TouchPoints and how, as a marketers, you need to go "back to the basics” to influence their buying and shopping choices.
Read MoreNancy Guinn, owner of Dog Krazy, a specialty retail pet store, discusses the pet industry, consumer trends amid COVID-19 & more.
Read MoreFORLOH, the first hunting brand to manufacture high-end technical apparel that is 100 percent made in the USA, will also be the first to pioneer hunting outerwear equipped with RECCO®, a technology that makes the user easier to locate in the event of an emergency. Starting this month, RECCO reflectors will come integrated into all of FORLOH’s AllClima Rain and SoftShell Jackets.
Read MoreDiamondback, the leader in the gravel cycling, has partnered with gravel bike athlete Rach McBride to facilitate and launch the Women’s Gravel Scholarship for one deserving rider.
Read MoreIn this weeks episode, Kristin takes a look at both sides of the economic recovery (the good and the bad), the latest consumer sentiment survey published by McKinsey & Company and what lawmakers are doing to try and save local journalist.
Read MoreDon’t expect any predictions from us this week! With under seven days until the election, we’ll leave forecasting to the pundits and pollsters. What we can say with certainty is that uncertainty is a primary driver of consumer behavior right now. Learn more in this weeks Consumer Behavior Report by Verde.
Read More2020 showcased an ultimate comeback for the biking industry. As the season is beginning to come to a close, we wanted to highlight some of our most popular Channel Mastery episodes on the bike industry.
Read MoreIn the lead-up to the 2020-21 ski season, Rossignol’s all-new flagship freeride ski, the BLACKOPS Sender Ti, has been turning heads and drawing praise throughout every major ski test review, an important marker of validation that’s now culminating in the coveted “2021 Gear of the Year” award from Outside.
Read MoreIn this weeks Verde Live, Kristin dives into how, as marketers, we need to pay more attention to the subtle signs of our consumers are giving us, the "new" special media conglomerate and reflections on Prime Day 2020.
Read MoreIn this weeks Consumer Behavior Report; retail sales in September are strong, what a surge in camping could mean for the outdoor industry and 10 digital marketing statistics that every specialty brand leader and marketer should know.
Read MoreCapitalizing on its successful Pro Mini Hoop series, SKLZ unveils Pro Mini Soccer and Pro Mini Hockey for endless hours of indoor entertainment for kids of all ages. The new Mini products are available now at sporting goods retailers and online at SKLZ.com.
Read MoreTailwind athlete Courtney Dauwalter wins the 2020 U.S. Big’s Backyard Ultra, two years after a second place finish in 2018. This year, the ultrarunner also tied the record for most loops on the official Bell Buckle, Tennessee course. She completed 68 loops (283.33 miles), which was first set by Johan Steene of Sweden in 2018.
Read MoreTailwind Nutrition, the complete nutrition provider to athletes, introduces its newest, limited edition flavor. For this season only, Salted Caramel flavor joins the Tailwind Rebuild family.
Read MoreSeptember is a pivotal month for specialty businesses. It’s time for budgeting, strategic updates, seasonal changeover, etc. So here at Verde, we spent the month working on solutions to support you, our beloved specialty brands and retailers, as you plan for 2021. Check out our FREE planning tools here, including webinars, podcasts and more on: budgeting for 2021, the future of digital marketing, how the surge in e-commerce is impacting retail, consumer behavior trends and much, much more.
Read MoreRoyal Robbins revolutionizes packable outerwear with the introduction of its new Switchform collection, debuting now for Fall 2020. Designed for adventure and travel, Switchform outerwear takes functionality, versatility and convertibility to the next level.
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