Posts in Royal Robbins
Royal Robbins launches Fall 2025 collection fueled by heritage, natural fibers and the spirit of Yosemite

Royal Robbins, the outdoor brand whose mission is to feed the soul through nature and adventure, introduces its Fall 2025 collection – a testament to the legacy and adventurous spirit of the brand’s founders Liz and Royal Robbins. Since the brand’s inception in 1968, climbers and adventurers have trusted Royal Robbins for apparel inspired by the Yosemite Valley. Today, Royal Robbins continues to honor its heritage with a renewed focus on sustainable and innovative design.

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Gift guide: top trending travel apparel and accessory gifts

Sure, travel may still be closed off in many places, but we’re returning to normal, and that means there is a boatload of built-up demand. So despite the damper on big trips, we’re still seeing more interest in travel and the outdoors than ever. So, how do you write a holiday gift guide to reach these folks and their loved ones?

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Royal Robbins continues its 55-year commitment to Sweater Craft, introduces collections made with 100% merino wool for Fall 2024

Rooted in adventure since 1968, Royal Robbins leans on a proud and storied 55-year heritage in Sweater Craft with the introduction of its new Fall 2024 collection. Royal Robbins new Rockcraft and Arch Rock sweaters are made with 100% merino wool and are available now at outdoor specialty retail stores and online at royalrobbins.com.

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Royal RobbinsVerde Voice
 Royal Robbins Advances 55 Year Sustainability Journey

Since 1968, outdoor adventure apparel brand Royal Robbins has been dedicated to protecting the environment. The brand’s commitment to continuous improvement is visible in setting and achieving goals for use of lower-impact fibers. In 2023 the brand reduced overall emissions by 37% compared to the 2019 baseline and achieved its annual Scope 3 emissions reduction targets per product – down by 22% from 2022.

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Royal Robbins Expands Sales Team to Support Rapid Growth

Outdoor adventure apparel brand Royal Robbins announces the addition of three new sales agencies in response to rapid growth—further building sales, increasing visibility, and bolstering brand awareness in critical territories across the United States. Venture West Sales, Round Lake Sales, and Kevin Brew Sales will lead sales efforts on the West Coast, the Western Great Lakes, and across the mid-Atlantic, respectively.

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Royal Robbins celebrates 25 years of the Desert Pucker Shirt

Outdoor adventure apparel brand Royal Robbins celebrates the 25th anniversary of its iconic Desert Pucker and a storied partnership with certified wood based textile fiber brand TENCEL™. Since its debut in 1999, the Desert Pucker has built a cult following among outdoor enthusiasts and adventurers. After 25 years, it’s now an acclaimed best seller with more than one million sold—and it’s certified Carbon Neutral by Climate Partner.     

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Solar Eclipse Gear Guide

Prepare for your solar eclipse camping with some out of this world gear from our brands! On April 8, 2024 a total solar eclipse will cross North America, passing over Mexico, United States, and Canada! Campgrounds in “eclipse states” are booking up, with reservations increasing by more than 500% in Arkansas and Vermont, 300% in Oklahoma and Ohio, and more than 100% in Texas, New York, and Missouri, Forbes reports.

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Campers are already making reservations. Here’s the best gear for this year

As campsites begin to book up, now is a great time for journalists and media outlets to discuss camping trends and the gear and brands that go along with it. Don’t get left behind - reach these camping planners early in the season while they are planning for trips and purchasing gear. 

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Royal Robbins becomes brand certified in the Responsible Wool Standard—solidifying commitment to natural and sustainable fibers

In a significant milestone, Royal Robbins proudly announces its recent brand certification in the Responsible Wool Standard (RWS), certified by Control Union 895314. As one of the original U.S. outdoor brands, Royal Robbins has set the industry standard with a legacy of iconic styles made with natural and lower-impact fibers.

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Get extra cozy this fall with these comfy outdoor products

Leaves are changing, temps are dropping - fall is falling. It’s that time when we reach for our collective beanies, don those comfy leggings, and hit the pumpkin patch. As much as we at Verde, and the brands we represent, love to head deep into an adventure, we’re still human - meaning you can catch us leaf peeping or picking out that perfect pumpkin. With this in mind, we decided to get in touch with our #basic side this fall and share our best recommendation for you and your readers. BYOPSL - bring your own pumpkin spice latte.

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Gift guide: top trending camping & outdoor gifts

Sure, travel may still be closed off in many places, but we’re returning to normal, and that means there is a boatload of built-up demand. So despite the damper on big trips, we’re still seeing more interest in travel and the outdoors than ever. So, how do you write a holiday gift guide to reach these folks and their loved ones?

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Verde clients take home Outside Winter Buyers Guide honors

Few voices in the outdoors and active lifestyle world have a voice as powerful as Outside Magazine. Long trusted by outdoor enthusiasts, the annual Outside Buyers Guides are some of the most prestigious picks for outdoor gear - especially the coveted Editors Choice. We’re honored to represent such a wide array of brands that continue to produce innovative gear year after year. For the summer of 2022, our clients gear was named some of the best of the best for everything from backpacking to travel apparel. See all of the wins here.

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verde's father's day gift guide

Let’s be honest, it can be hard to get the right gift for Father’s Day. They say they don’t want anything, and obviously, showing up empty-handed is not an option. So, Verde has put together gifts that will be sure to wow Dad this year! Check out some of our favorites like the National Park X Wyoming Whiskey bottle, a relaxing GCI Outdoor Chair, and many other amazing gifts that Dad will love!

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verde's mother's day gift guide

While flowers and chocolate are great, they can get a little boring after a while. Verde has all the cool Moms out there covered with our favorite gifts! Check out our picks that include the Juno H20 from Gregory, the SunShade Comfort Pro Rocker from GCI Outdoor, and tons of other gifts to make this year’s Mother’s Day amazing!

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the best black friday & cyber monday deals

With a whirlwind 2020 nearing its end, a much needed holiday break is fast approaching. We’re willing to bet your wallet could also use a little break by this time, this year. We’ve rounded up all of the holiday deals our clients are offering this week to spark gift-giving inspiration! Stock up for your loved ones (or yourself!) while the deals last. Remember, these deals may apply to products featured in our annual holiday gift guides!

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